▲ Alex Oswald
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Elections

Subtopics:cpiforecastinggame analyticspolitical advertisingus electionsuser acquisition
August 25, 2026

The Election-Year Install Tax

US install prices rise in the fourth quarter of an election year because presidential campaigns are bidding for the same impressions. It is real, it is specific to one market, and it is the one piece of seasonality you cannot fit.

us electionsuser acquisitioncpipolitical advertisinggame analyticsforecasting
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© 2026 Alex Oswald · Written on Vancouver Island.